Improving Power and Cooling Efficiency in the Datacenter

HP has been a pioneer in incorporating technology to improve energy efficiency and
reduce total cost of ownership (TCO) for IT systems in the datacenter, with solutions
designed to reduce server management costs, increase utilization, and improve
power and cooling.

With the launch of its new Data Center Smart Grid in June 2010, HP is continuing to
push the boundaries of what its technology can deliver. A central aspect of the Data
Center Smart Grid is Thermal Logic, a holistic approach to improving power and
cooling efficiency in the IT infrastructure, designed to help companies reduce energy
consumption, reclaim unused datacenter capacity, and extend the life of their
datacenter. Built into HP’s ProLiant and BladeSystem offerings, Thermal Logic also
plays a key role in differentiating HP offerings from competitive systems.

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